As an Indie author marketing can be hard, and no matter what you do it can feel like you are working against an impenetrable wall of thousands of other Indie books, some of which, where put out there by people who just decided to hit the magical “publish” button. It’s frustrating to see a book you’ve read and know is riddled with errors surpass yours. Even more frustrating to watch some of the things that hit the shelves by major publishers. I know that sounds arrogant, but there’s a little green eyed monster inside of us all, isn’t there? The thing to NOT do is sit there and just think about those “ideas” you have in your head. The thing TO do is to keep pushing forward and think of more things to do to put your novel out there. Keep emailing bloggers, Facebookers, and tweeters, most of all keep writing and formulating bigger and better marketing plans. A marketing plan is the key to a proper roll-out of a novel, and while it will never guarantee you become the next Jessica Sorenson, Colleen Hoover or Jennifer Armentrout, it puts you ahead of the game because it allows you to measure what you’ve done and what you can do better. For more about marketing plans click any of these articles:
Marketing plans can evolve, and very often times do, due to the element of “measuring failures and successes”. As I looked at falling numbers of sales for Love Exactly I realized that I needed to find a unique way to increase numbers on a novel when it was reaching the end of it’s cycle. (We’ll talk about the book life cycle another time). I currently run an independent author support group on Goodreads called the FBI (Fabulous, Bold, Indies), and after interacting with many other authors that are also struggling in the Indie world I took a step back and looked at the group and it’s reasoning.
I began the support group because of the slush of author groups that I’d seen that were only a means of promoting one’s novel. This is great–we need that, but we also need other support–somewhere we can talk about the difficulties of marketing, writing, editing and the publishing world.
Then I thought–why not utilize both of these things to test the theory of “The Power of the Team”. I’ve been a supervisor for some six plus years (which doesn’t sound impressive, I know, but I’m also only 24), and I know the power of working as a team–and the effects of a floundering team. As authors we are independent vehicles; every single one of us is working against the other–pushing, shoving and sometimes kicking, one another aside to get a piece of the “sales” pie. I stepped back and looked at my sales career. At my day job I’ve had to be a strong team player, but I was also a strong independent seller. I’ve learned through my career that both of those things CAN indeed go together. So, why can’t they go together in the publishing world? I think they can, and to prove that I’ve teamed up with a handful of other great (struggling) authors to put on a “Fall in Love with Reading $.99 Sale”. Each one of the great novels showcased is from an independent author and features romance from a tidbit to a whole dollop, so go ahead, fall in love with reading this fall by picking up any of these titles from October 1-7th.
Emma Walker was a writer who’d lost herself to someone else’s anger–who had given up on ever feeling like herself again.
Evan Levesque was a rock-god–the one all the woman wanted, but he’d never gotten used to the loneliness between the stage and real life.
With just one cup of coffee they’ll begin a journey of self-discovery at each others sides, but can Emma handle Evan’s fame while dealing with her own demons? Emma’s checkered personal past, a bad relationship that haunts the edges of her memories, threatens to make everything implode on them when Evan takes matters into his own hands.
Sticks and stones may break my bones, but your words…they’ll destroy my soul–Can Emma handle being put back together and facing who she’s become because of it?
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Casted by Sonya Loveday
Jade had spent the majority of her life running from the Triad. The Triad, are a powerful group, who would stop at nothing to obtain Jade and the missing spell book for leader, Lorenzo’s, nefarious plans. And now that she has absorbed the highly coveted magic contained inside the missing book, there is nowhere left for her to hide.
With the help of her friends, Jade steps out from the shadows and learns how to fight back. But no one is prepared for Elinor-the woman bound inside of the book that’s trapped in Jade’s mind. Now she not only needs to protect herself from the Triad, but from what’s hiding inside her mind as well.
Jade never expected the answer to it all would revolve around love.
Edge is dark, mysterious, and a sworn member of the Triad. He also hides a secret past that threatens the thin line he walks between good and evil. Lives are at stake when Jade and Edge’s two worlds collide. Can Jade learn to trust him when he says he is her pre-ordained and vows to do everything he can to protect her? But more importantly, can she trust herself and the woman in her mind?
Waterfalls Down by Danielle Rohr
Three teenagers committed and locked away in a mental institution act on impulse, and manage to escape. Without a plan, money, ore even identification Lynn, Chelsea, and Garret must find their way in a very big, and very predatory world. After a great deal of travel and agony, they find paradise in the form of Yosemite National Park. Battling the elements of nature, as well as mental illness leaves these three broken, and defeated. Will they find the solution that can save them, or will they fight against the current until they grow weak, and become just another statistic?
Mere Enchantment by Alicia Rivoli
When a newly formed group of friends finds themselves fighting for survival, little did they know that was just the beginning.
When Chloe, Megan, Jason and Zach are forced to take cover in a nearby cave from a violent storm they find their new friend Preston there as well. Zach guides the group through the cave but as they go deeper strange things begin to happen and they find themselves separated in a magical kingdom surrounded by unusual people and wizards. Things get even more dangerous as they travel the kingdom in search of the city of Mere and each other.
As their journey unfolds, Preston discovers that the bedtime stories he was told as a child are true and that his rightful place in time must be realized. The kingdom itself has gone under attack as Jacan, a traitor to the crown, forces his armies through the magical borders.
Looking back Preston should have recognized that it was all real. He should have seen the signs. But how could he have known? After all, Jacan was just a villain in a story that took place in a far off mystical land. How could he have imagined that the stories that his father told him as a child were true?
How could any of them have known that their destinies were already written, and that to discover who they really are would take courage that they never realized they had?
American Girl on Saturn By Nikki Godwin
The summer after graduation is supposed to be that first real taste of freedom – but not for eighteen-year-old Chloe Branson. Just as that breeze of freedom is making its way into her galaxy, her secret-service-agent dad drops a meteor-sized bomb of bad news on her and her sisters. An attempt has been made on the lives of Canadian boyband, Spaceships Around Saturn, during their USA tour, and the guys have to go into hiding ASAP. The only problem? In the midst of the crisis and media frenzy, their dad volunteered to hide the guys…in their house.
Six-year-old Emery is as ecstatic as any self-proclaimed Saturnite would be, but Chloe and her seventeen-year-old sister Aralie watch their summer plans crash and burn like a falling star. The SAS guys aren’t happy with the situation, either. Bad boy Jules picks fights with Aralie about everything from his Twitter followers to his laundry, and heart-throb Benji can’t escape Emery’s fangirlisms for more than three minutes.
But after the super-cute Milo kisses Chloe during a game of hide-and-seek, she finally understands what Emery means when she talks about SAS being “out of this world.” If this is what Saturn feels like, Chloe doesn’t want to come back to Earth.
First I Love You by Genevieve Dewey
One part Godfather, two parts Emma and a dash of Casablanca mixed together, “First, I Love You” isn’t a detective novel, a gangster novel, a mystery, a romance or a family saga. It’s a little of all of the above.
Imagine being a detective with a mobster for a father, or a mobster with a straight arrow, good cop for a son. This is a relationship that is tricky on its best day. Add in some well-meaning meddling from a mob princess sister, an arrogant DEA agent, and gangsters running a human trafficking ring and you have a recipe for a book that refuses to follow the rules. Told from the perspective and point of view of each the six main characters this is the first novel in a trilogy about love, loyalty, revenge and redemption.
Omaha Detective Tommy Gates has kept his gangster father at arm’s length his whole life. Mickey Downey has spent the better part of the last two decades trying to find ways to get back the son he lost through Witness Protection. Now Tommy has taken an opportunity to work on a Federal Human Trafficking Joint Task Force in Chicago where his father lives. Tommy’s sister Kiki and his mother Mary see this as an opportunity to build a relationship between the two. Tommy’s new DEA partner James Hoffman sees it as an opportunity to gain leverage over Mickey Downey. Tommy’s other partner, FBI Agent Ginny Sommers wants to keep Tommy’s family as far from the case as possible. When Kiki and James join forces, sparks fly and it sets fire to a maelstrom of unexpected consequences for everyone involved.
A Construct of Angels by Andrew Toynbee
After accidentally triggering the spontaneous resurrection of a dead student, an ordinarily routine day for York-based paramedic Sara Finn erupts into a series of events that propel her on a terrifying journey, promising to forever change her pragmatic opinions of life and death.
Still haunted by her domineering and abusive stepfather and driven by a life-long search for her missing younger brother, Sara finds herself caught in the crossfire between warring forces, powerful beyond human comprehension, that threaten to plunge civilisation into hellish chaos and eternal darkness.
This, the first in the ‘Angels of York’ series, follows Sara’s increasingly dangerous adventures during the six days that lead up to the September Equinox, a time of increasing darkness. As the population of York is plunged into panic, overwhelming the emergency services, Sara finds her loyalties torn between her newfound companion, now incarcerated within York’s largest mental institution, and her sworn medical duties.
Should she lend any credence to his insistence that his purpose on Earth is to prevent an imminent catastrophe? Or that it is being orchestrated from within the city itself?
As her nights are filled with terrifying dreams and she is once again confronted by the memories of her abusive childhood, Sara is forced to accept that only one avenue remains open to her – to put her own life to one side in order to help prevent the rapidly approaching doomsday.